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Leveraging software to tap workers’ collective intelligence to solve problems, reduce costs, and find new markets

By annie shum | September 8, 2010

BusinessWeek’s new post “Workers of the World, Innovate” e.g. AT&T, Pitney Bowles, Electronic Arts etc

Workers of the World, Innovate

Pitney Bowes, AT&T, and Electronic Arts are among the companies using software to tap workers’ collective intelligence to solve problems, reduce costs, and find new markets By Rachael King

Long-Term Innovation

Even ideas that result in incremental changes can make a bigger difference in the long run, says John Hagel III, co-author of The Power of Pull: How Small Moves, Smartly Made, Can Set Big Things in Motion. People recognized as problem-solvers in one area can join with colleagues in other businesses or regions to tackle larger issues, he says. “Then, over time, you see teams coming together, people from very different parts of the world,” says Hagel, also the co-chairman for the Deloitte Center for the Edge. “There’s where you start to see the real innovation.”

http://www.businessweek.com/technology/content/sep2010/tc2010097_904409.htm

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